Exist with intent
Now that you know the social surroundings, where exactly does your project fit in? Create focus and drill down to the core of your project by beginning with the ‘Why’, as coined by author Simon Sinek. A place with a clear promise and purpose is more likely to be future-proof.
Find your North Star
Discover motivations, special traits and chart your project’s own path. Taking research into consideration, we have conversations in which we determine what exactly makes your project unique.
A major milestone is being able to answer the question of ‘What do you promise?’ Knowing this answer means you have a clear proposition to fulfil.
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